This document sets out in one consolidated form Life Itself's current "v3" strategy. It was developed from 2021-2023 and will be published in early 2024.

Sketch

• Background: the need for evolution of a v2 strategy.
• The rough solution
• The focus and the problem with that: "what kind of pizza are we". How do we find more people "like us" or "like that"?
  • Work on the new brand
  • 3 options
• Where we are today: focus on conscious coliving
  • But what is our "what"? We are a collective …
  • What is distinctive is X,Y,Z
  • Why would people want to join?
• The Second Renaissance vision
• How we get there - this is the juicy part
  • Part of answer is we don't know
  • How do new paradigms happen
  • Connecting how to the big picture
  • Research is important …

History: v1 in 2017 and v2 in 2020

We have had two previous major versions of our strategy.

• v1: produced "informally" between our founding in 2015 and 2017/2018
  • See Strategy v1 consolidated
    • we were not very self-conscious about strategy development in our early years.
• v2: see Strategy v2 consolidated

Motivation: Why develop a new iteration of the strategy

See SC in SCQH for v3 strategy - why do the revision

Strategy